KUALA LUMPUR, January 29 – The nationwide implementation of “Jualan Malaysia Program” (Malaysian retail program) or PJM 2022 initiative throughout the year will allow people to shop at cheaper prices and will help revive the retail sector affected by the Covid-19 pandemic.
Prime Minister Datuk Seri Ismail Sabri Yaakob said the government has allocated RM10 million under the 2022 budget to support the initiative, adding that it aims to achieve sales of RM500 billion this year .
“This is a two-pronged effort by the government to stabilize the prices of goods in the market and help the retail sector return to its pre-pandemic level in 2019, which recorded a value of sales of RM537.6 billion.
“The contribution of the retail sector is very important to the country’s recovery. This sector contributed 17.2% to Gross Domestic Product (GDP) in 2019 and generated two million job opportunities for the Malaysian market,” he said at the launch ceremony at the national level of the PJM 2022 here today.
The text of his speech was read by the Minister of Internal Trade and Consumer Affairs, Datuk Seri Alexander Nanta Linggi.
Ismail Sabri said that the implementation of PJM 2022 by the Ministry of Internal Trade and Consumer Affairs (KPDNHEP) was based on the concept of 3Rs (recover, revitalize and revive).
He said that from this month until the end of the year, the KPDNHEP will coordinate eight major sales segments planned under the program, including the holiday season segment, mega sales , year-end sales as well as nationwide special sales.
“Based on Keluarga Malaysia’s (Malaysian Family) concept of inclusivity, I also hope industry players will reward employees who are the backbone of their business,” he said, adding that under the PJM 2022 initiative, sales campaigns would be conducted in accordance with the new standards.
“The National Recovery Plan Phase Four Standard Operating Procedures also outlined the measures that must be followed by all industry players to ensure consumers can shop safely,” he said. declared.
He said Malaysia was on the right path to recovery with the reopening of more than 90% of the economic sector and most social activities after almost the entire population of the country was fully vaccinated against the Covid-19 virus. and that 40% of them received their booster shot.
Meanwhile, Ismail Sabri said the promotion of sales of basic necessities which was launched in the people’s housing projects in the Kerinchi parliamentary constituency in Kuala Lumpur on December 2 last year to help alleviate People’s Burden has been extended to 222 parliamentary constituencies nationwide.
He said that in this segment, the price of goods is 20% cheaper, adding that he received a good response from the people.
Ismail Sabri said he would also chair the National Action Council on the Cost of Living (NACCOL) to help the government in its efforts to deal with rising commodity prices.
Meanwhile, in a press conference held after the launch, Nanta said that 300,000 locals will participate in the PJM 2022 initiative nationwide.